Our brains have done a fair bit of milage recently with George travelling to LA for the Communicating the Museum conference and Charlie flying over to Belfast to talk at the Digital Tech, Young People & Heritage conference at Ulster Museum and also exhibiting at the British Museum’s 3D Imaging in Cultural Heritage conference.
In preparation we’ve spent a bit of time working on new packaging for what we refer to as the ‘starter box’ because it contains: the brain, an introductory print, and a mains plug; everything you need to get started! Previous versions have been bulky and wasted space which can make travelling with the box more challenging than it need be. We wrote exactly a year ago (gosh!) about our visit to MOO HQ where we worked on packaging ideas with their product design team and having now spent some time designing a new box we wanted to share a brief overview of our packaging evolution and developments:
December 2015: Early brain prototype combined with the statues of women around London set. We later decided to separate the brain into an independent starter box because the variation of possible 3D prints and postcards in the box is so great. This gives us more freedom now when packaging up each unique collection.
November 2016: An experiment developed with Moo Ltd using their plotter machine and a square brain. This included a space for a set of NFC cards.
February 2017: Starter box comprised of many laser cut layers of card. Solid but used an unnecessary amount of material, was heavy and there was a great deal of wasted space.
July 2017: Stacked foam insert, the brain sits above the starter introductory print and plug. We liked this foam design but for small quantities we’d need to laser cut and stack multiple layers which is both time consuming and costly.
In this new design the brain sits above the insert, when you remove the brain the plug and print tucked away underneath are revealed.
We adapted the foam design to allow for the slightly bulkier Rasperry Pi plug. Doing this means we could easily change the plug type and send a starter box to almost anywhere in the world without the need for an adapter… it’s the small things that count!
The box is made out of three parts: the box itself (a), the insert (b) and the tray (c) glued to the underside of the insert. The real challenge was designing an insert that works with the many different plug adapters of the Raspberry Pi universal plug!
The packaging is a great improvement on the older bulky and heavy box making it much better for sending in the post. Having travelled around with this new box however, we’re now thinking we can make it smaller still!
Hopefully this has been a brief but insightful overview for any packaging nerds out there!